Why do we look for a metaphor?

Seth Godin writes in In Search of Metaphor:

The best way to learn a complex idea is to find it living inside something else you already understand.

“This,” is like, “that.”

It’s not a talent, it’s a practice. When you see a story, an example, a wonderment, take a moment to look for the metaphor inside.

Lessons are often found where we look for them.

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